Plend are levelling the loan playing field

We’re changing the game for our customers, giving them the chance to access a loan they can truly afford.

The problem

The traditional credit system is broken. Millions of people are unfairly excluded from accessing the credit they need because of outdated models that reduce people to a single score.

The solution

Plend is here to disrupt the status quo. Inspired by a vision of inclusion, we set out to reimagine how individuals are assessed for loans, focussing on real-world affordability rather than relying on outdated models.

By leveraging the power of open banking and our proprietary PLEND Score®, we can start to paint a true picture of who you are and how you manage your finances, giving you a fair loan assessment.

We believe this is one step in the right direction for a fairer, more inclusive future for the UK. We are committed to reshaping the credit landscape, ensuring that everyone has a fair shot at financial freedom.

We’re changing the loan game, for good.

SEE WHAT OUR CUSTOMERS SAY

03/03/23

Simple and great application process. Fast and efficient with a good percentage rate and affordable loan repayment.

Customer

27/03/23

RLS

21/03/23

1. End to end process starting with the application to release was easy and fast! Totally recommended.

2. Customer support was great. He answered me directly with helpful information, and incredibly fast!…

Satisfied Customer

21/03/23

Behind this company are human beings. Is not only a company who analyse your score. Them truly evaluate your whole situation. Also it was quickly. Amazing!!!. I feel now with piece of mind…

Veronica Renato

03/03/23

"Had a few financial difficulties recently. Plend have been so understanding regarding my payments to them. I want to commend Laura who I've been speaking too via email…"

Tom

03/03/23

Simple and great application process. Fast and efficient with a good percentage rate and affordable loan repayment

Customer

27/03/23

Breaking the mould on extortionate interest rates and giving people a chance. It’s a wonderful company with a firm moral compass. Customer service was great at every stage…

RLS

21/03/23

1. End to end process starting with the application to release was easy and fast! Totally recommended.

2. Customer support was great. He answered me directly with helpful information, and incredibly fast!…

Satisfied Customer

21/03/23

Behind this company are human beings. Is not only a company who analyse your score. Them truly evaluate your whole situation. Also it was quickly. Amazing!!!. I feel now with piece of mind…

Veronica Renato

03/03/23

"Had a few financial difficulties recently. Plend have been so understanding regarding my payments to them. I want to commend Laura who I've been speaking too via email…"

Tom

FIND OUT MORE

At Plend, our values guide everything we do—from how we work as a team to what we create and the experiences we deliver for our customers.

Fairness first

We believe in straight talk and transparency. No sugar-coating, no hidden costs – just honest, straightforward lending that puts our customers' needs at the forefront.

Empowering inclusion

Everyone deserves access to financial opportunities. We’re committed to breaking down barriers and creating a fairer, more inclusive future for the UK.

Changing the game

The traditional credit system is broken, so we’re reimagining it. With bold ideas and smart technology, we’re creating a fairer way to help people access the credit they deserve.

People at the heart

From our dedicated team to our human-centric customer care, everything we do is built around real people. We’re here to support your journey every step of the way.